Healthy Snacks Market Growth & Trends
The global healthy snacks market is expected to reach USD 152.5 billion by 2030, registering a CAGR of 6.6% from 2022 to 2030, according to a new report by Grand View Research, Inc. The industry has benefited from a growing consumer focus on the nutritional characteristics of snacks which include high vitamins and proteins and low calories. The rising need for on-the-go snacks, combined with growing customer purchasing power, is expected to propel the market forward. Consumers’ hectic lifestyles are also predicted to drive industry growth during the forecast period.
Rising health concerns, changing lifestyles and diets, and the increased substitution of meals with snacks are reported to be driving the industry. Obesity and other disorders are on the rise around the world, prompting people to adopt healthier lifestyles and, as a result, consume healthier snacks like rice snacks and multigrain chips (crisps). With the emergence of the COVID-19 pandemic, the focus on healthy snacks has intensified further and has thereby, driven market growth in recent years.
Savory snacks was the largest segment in the product category globally. The growing trend of working from home being witnessed across the world is one of the significant factors that is expected to drive demand for savory snacks during the forecast period. On the basis of distribution channels, supermarkets and hypermarkets accounted for the major share in the global healthy snacks market. The expansion of the retail business has resulted in a considerable increase in the number of hypermarkets and supermarkets around the world. Therefore, consumption and sales of healthy snacks have increased especially in developing economies.
North America dominated the market in 2021 and is expected to maintain its dominance during the forecast period. The regional market is dominated by high demand for healthy snacks in the U.S. Snack consumption was already at a high rate in this region, however, with the COVID-19 pandemic the rate of healthy snacks consumption has risen exponentially. Nowadays, a growing number of individuals are becoming health-conscious and seeking out nutritious snacks.
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Healthy Snacks Market Report Highlights
Savory healthy snacks held the largest market in 2021 due to the high demand from consumers working from home due to the pandemic
Supermarkets and hypermarkets dominated the market and are expected to sustain growth through their partnership with online delivery platforms
Asia Pacific is expected to register the fastest growth during the forecast period. The rapid proliferation of online distribution channels in this region is the major driver that is expected to maintain market growth
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